Sometimes, link building is more than just searching out sites to request links from. Sometimes you have to get creative in how you build links.
In this article, we look at another way of building links that doesn’t really require you to go out and search for relevant sites to request links from.
The web is growing at a phenomenal rate.
Technorati, a popular blog search and syndication site estimates that the blogosphere alone doubles in size every 5 months. As of the end of July 2005, Technorati was tracking over 14.2 million weblogs, and over 1.3 billion links.
Who knows how much the rest of the web grows? I would bet that while it doesn’t double every 5 months its rate of growth is pretty impressive.
It is because of this growth in the web that other forms of link building become somewhat easier. I am talking about building links through content creation and publishing.
Chances are you are reading this article on the Text Link Brokers blog, or one of a number of syndication partners who agree to republish the article with links intact.
Through such syndication, you could come across this article through a variety of high profile websites on the web. In addition, these high profile sites are industry specific.
This means that any links I embed into this article (which is then syndicated) will ultimately point back to this site on important key phrases.
Think about this, for the time it takes me to write this article, I could have built as many as 2 dozen high quality, keyword rich links back to both the main site as well as the blog site.
Normally, for me to build 2 dozen high quality links for one of my clients I’d have to start with a list of about 500 somewhat related sites, filtering out those that are lower quality and submitting to 50 to 100 sites in hopes of achieving those 20 or so links.
And it has been my experience that I would be lucky to achieve 5 to 10 links from that initial list of 500 sites.
All this would have taken me about 5 or 6 hours – even longer if I hadn’t used a few tools to help gather those links.
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