Archive for January, 2007

Earlier this month Google announced another enhancement to their Adsense program. Its called targetable custom channels.

It works a bit like this:

  • Each Google Adsense ad-block can be allocated to one or more “channels”. These are used to track the performance (including earnings) for the ad-block.
  • This allows the publisher to experiment with colour, placement and Ad type to determine which combination works best for each site.
  • Usually Ads are allocated to random Ad-Blocks by Google.
  • Now, with targetable custom channels, advertisers can choose to locate their ads within a specified location on a publishers site.

There is a bit of debate about when and if this offering will be effective.
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Spending time in forums is a great way to interact with other webmasters and to generate sales leads. There is also another opportunity in some of them. These are revenue sharing forums.

Revenue sharing is the practice where you supply the forum with your YPN or Adsense code. Then for threads you start, your code is shown when others read the thread. Most forums work a 50% share (They show their Ads the other 50%) but some will share up to 100%.

To participate all you need to to is sign-up for the forum, supply your Adsense code then start new threads.

Here’s a list of Webmaster/Home Business forums that share revenue:
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Want some links for free then read on…………

In a hurry? Then go here Links For Free

When looking for links to your website the best ones are:

  • Free
  • One Way
  • On pages with good PR
  • On topic
  • Relevant anchor text
  • Can point to any page in your website

This software will trawl through Google listings for a supplied keyword, then list out a number of related WordPress blogs accepting comments.
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Sometimes unrelated Adsense ads are shown on your newly prepared web-page. Unrelated ads don’t quite look right and more importantly, are likely to have a lower conversion ratio , leading to lower profits for your home business.

Here are a few tips to help improve the Adsense targeting on web pages:

  • Page Title – Ensure your most important keyword is included in your page title.
  • Post Title – Same again, your most important keyword should be included.
  • Meta Keywords/Description – Probably less important. Its good practice to include some of your keywords in your Meta Description as well as the obvious list in the Meta Keywords.
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After some recent downtime the DMOZ open directory is “open for business” again. Submissions once more being accepted.

If you’d like to know a bit more about this iconic directory you can check out this site Dummies Guide to DMOZ.org or vist the site itself DMOZ

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